Case study:
System Potential
Developing potential
System Potential is a South Lakeland software and website development company located in Kendal. It hosts a team of web and technical specialists, which help companies design, create, manage and promote their online businesses.
We started working with System Potential over ten years ago and as a result of our involvement, we provided expert branding, marketing advice, email campaigns and offered general business support. This proved instrumental to the continued success of the company.
We created a new identity for System Potential that was rolled out to their website, social media platforms and other marketing collateral to ensure consistent branding and messaging.
Thanks to Bespoke’s advice to focus on System Potential’s strengths and having the courage to ‘get out there’ in a highly competitive market, we developed a more interactive and unusual approach to trade show exhibiting that has led to System Potential picking up some major new contracts. One of the new introductions has turned out to be a golden goose for System Potential, referring highly complex projects to the company.
The company has recently doubled its workforce and created five new full-time jobs, with and increased turnover year on year over the past four years.
“The help and advice we have received from Bespoke Brands has played a major role in the growth of the business.
Bespoke are very nice blokes, which is important. It’s that fundamental thing about working with someone who is honest and very much on your side.
I have no hesitation in recommending Bespoke Brands to other companies.”
Alan Jewitt, Managing Director - System Potential